Highmark has simplified our Well360 portfolio for the 2026 benefit year. Instead of six packages, there are now three robust choices: Well360 Core, Well360 Choice, and Well360 Complete. We recognize the importance of whole-person wellness and include a mental well-being component in all packages.
Highmark has offered Well360 solutions to employer customers for the past decade. New clinical partnerships and innovations in technology have allowed us to simplify the offering while expanding options. Well360 is a next-generation package for personalized health care for a multigenerational workforce.
“We're shifting our models for a more seamless experience,” explains Lauren Meyers, RN, BSN, Product Manager Well360. “We’re building on our success to make things even easier for our customers and members. We want whatever is best for them. We have employee health benefit options based on the company’s needs.”
“We want to be able to reach and have a positive impact on as many members as possible, no matter how big or small their company is,” continues Meyers. “Highmark is here to meet our members where they are. We want to empower them with virtual care, increase their health literacy, and provide tools for simplifying health care.”
Highmark has simplified offerings in response to trends in health care consumerization. Today’s customers and plan members expect the speed, quality, and personalization they get from retailers and service providers.
Robust performance guarantees add value while encouraging better health outcomes. The goal is to give employers the flexibility to select health solutions based on their specific needs.
Well360 Core provides foundational solutions for preventive care, hospital visits, integrated pharmacy benefits, and behavioral health. Members have access to a 24/7 nurse line and virtual visits for urgent care and mental well-being. Highmark’s phone, chat, and online services — including the My Highmark app — help fulfill the promise of ease and efficiency.
Optional add-ons for Core include:
Well360 Choice builds on the foundation of Well360 Core, but with the flexibility for additional options — premier Member Service, condition management solutions, and integrated care program. Customers can earn a discount on the model if all utilization management options are selected.
Other options (in addition to those that come with Well360 Core) include:
Well360 Complete lives up to its name. Offered to larger companies with 250+ employees, this top-tier model includes all of our living health solutions, plus:
Flexibility is the feature when selecting the right Well360 model for employee needs. Each tier offers options for unique workforce health wants, needs, and challenges — by industry, location, and/or population.
Claims analysis by OASIS — Highmark’s internal, web-based application — creates client-specific value models. OASIS helps employers make data-driven decisions about the most impactful Well360 solutions for their workforce.
For example, an employer can add built-in programs like virtual physical care to help workers be their best and healthiest. In turn, Highmark can ultimately deliver lower expenses due to better care management for members with acute and chronic conditions.
Account managers will contact current Well360 customers about transitioning to one of the new tiers for the next plan year. Companies interested in our streamlined approach to whole-person care should contact their employee health insurance broker.
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All references to “Highmark” in this communication are references to Highmark Inc., an independent licensee of the Blue Cross Blue Shield Association, and/or to one or more of its affiliated Blue companies.
Talk to your client manager today and we’ll help you find the right health plan for your company.
