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Press Releases

Monday, October 06, 2025

Ronald McDonald House Honored as Highmark Community Hero at Sept. 28 Game

  • $80,000 Awarded, 640 Bills Tickets Donated to Local Non-Profits through Program since 2021

Buffalo, N.Y. (October 6, 2025) — As part of the Buffalo Bills Crucial Catch initiative, Highmark Blue Cross Blue Shield proudly recognized Ronald McDonald House Charities of Western New York as this week’s Highmark Community Hero.

Ronald McDonald House is part of a global network that provides essential services to families with ill or injured children, ensuring they stay together during challenging times. It offers compassionate hospitality through its Ronald McDonald House in Buffalo, which accommodates over 500 individuals annually, providing a place to rest near hospitals like Oishei Children’s Hospital and Sisters of Charity Hospital.

Now in its fifth year, the Highmark Community Hero program champions local heroes who are making a tangible difference in Western New York. To date, Highmark Blue Cross Blue Shield has invested a total of $80,000 through the program and donated more than 640 tickets to local not-for-profit organizations and volunteers.

So far this season, Highmark has recognized the BISON Fund and Dr. Leslie Bisson of UBMD as part of its Highmark Community Heroes program.

About Highmark Blue Cross Blue Shield of Western New York
Highmark Blue Cross Blue Shield of Western New York is a trade name of Highmark Western and Northeastern New York Inc., an independent licensee of the Blue Cross Blue Shield Association. Since 1936, Highmark Blue Cross Blue Shield of Western New York has helped millions of people lead healthier lives. Blue Cross Blue Shield offers a full range of insured, self-insured, and government programs and services covering businesses, families, and individuals, as well as dental and vision plans and stop-loss coverage. Highmark Blue Cross Blue Shield employs more than 1,500 people and serves as a key economic driver in the region. As a community-based, not-for-profit health plan, Highmark Blue Cross Blue Shield contributes significantly to organizations that strengthen and enrich the health of the community. For up-to-date news, facts, and information about the company, leadership, and industry, please visit bcbswny.com or follow us on Twitter. 

For more information, contact

Amber Hartmann
716-208-9534
Amber.Hartmann@highmarkhealth.com